Marketing Industrial Placement


I am a BA Honours Marketing student at Nottingham Trent University on my placement year in Peterborough, UK. Although I have previous experience in Marketing in the automotive industry, a full time placement in marketing was appealing to me as I recognised that it is difficult these days to get a job after University, and the more experience I have in this field, the better.

The thought of moving back home for a year after living away at University and starting my new Marketing and Office Assistant role at ABAX was exciting for me. Being able to get my own car and not having to rely on trams and trains to get around was also exciting.

My first week involved inductions and finding out about the company and the products that I will be marketing. I had the opportunity to meet with the Commercial Managers from the Posh, and to visit the executive box, brainstorming ideas about how the box can be transformed to make it stand out. I then had a meeting with Athene Communications to go over the past PR and marketing campaigns and the future campaigns that I will be getting involved in, such as the year anniversary for the sponsorship of the ABAX stadium.

One of my responsibilities within ABAX will be posting regularly on the blog and keeping the social media pages updated with interesting content about the company and the industry.

As well as working hard, I get the amazing opportunity to travel to Lofoten in Norway with all the staff from ABAX UK, to be part of the exciting Kick-off, a weekend full of team bonding and fun. This Kick-off will see us go sea-fishing, climbing mountains to see the sunset and many other activities which I will tell you all about when I am back!

All in all, the next year looks very exciting for me and I am looking forward to the different experiences and opportunities that come my way.

Do you like the sound of this?

If you like the sound of my year placement and you have just recently graduated/are a University graduate, then you might be interested in our graduate jobs at ABAX. Due to the expansion of the company, there are many opportunities in sales, account management, customer service and finance.

However, if you are home from University for the summer and want to fill your time then a temporary job at ABAX may be of your interest!

Lauren George