Having no experience in Search Engine Optimisation (SEO) myself, Chris came up with the idea of meeting his friend from University, who is Head of SEO for Broadband Genie. Broadband Genie is a broadband comparison website, providing information about home broadband, mobile broadband and tablet PC’s.
As their office is in Cambridge, we met in the busy city full of bikes, for lunch in CAU. We had a nice steak and discussed our website and how we would benefit from the effective use of SEO, and how well we rank on the Google Search Engine.
A lot of time will now be focussed on integrating key words and search phrases into the content on the website to make our website rank higher on Google, in hope that our web traffic will increase by 30%.